WELCOME TO OUR NYC SHOWROOMTake a sneak peek inside our New York City showroom! The showroom is conveniently located on the third floor of 608 5th Avenue, New York, NY 10020. It is nestled on the famous Fifth Avenue between 49th and 48th, just around the corner from Rockefeller Center and easily accessible by subway or taxi. For full store directions please click here and if you plan on driving use this website to find the best parking garage rates nearby. At Lauren B , our showroom is broken down into different product sections to help create a smooth client experience. We have an extensive engagement ring collection categorized by center stone type, shapes, and styles, to aid with a more convenient shopping experience. Whether you are looking for a natural diamond, one of our lab-grown rings from our Lab Ready Collection, a moissanite, or a color gemstone ring, we’ve got it all! If you are in the market for the perfect band to pair with your engagement ring, be sure to browse our wedding band bar filled with various natural and lab diamond and gemstone wedding bands in all carat sizes, stone shapes, metal colors, and designs. We have both women's and men's designs available!What makes the difference in our showroom is a dedicated, highly knowledgeable team of professionals. Helping our clients find the perfect, timeless ring of their dreams makes each and every one of us happy every time! There is no guesswork here. Guiding you through the process of narrowing down endless options to a piece that fits your finger, your style, your budget, and your life, is something we take personally.While we are experts at providing every little detail, video, photo, phone call, and email in working with our convenient, online shopping experience, there is nothing like Lauren B’s in-person process.Whether you are just browsing, or ready to start the design process, don’t hesitate to stop by! You can contact us via phone at (212) 391-0633 or e-mail us directly at info@laurenbjewelry.com. For full store hours and to schedule an appointment click here Hear from our clients! Based on 280 Reviews 03/17/2024 The ring itself is exceptional. It is durable, well made, and exactly what I wanted...truly my dream ring. We highly recommend Lauren B. Alysia M. 03/17/2024 03/13/2024 I had the absolute pleasure to work with Fabrizio. I knew exactly what I wanted and he helped it all come together very seamlessly. Every day I look at my hand and am still in awe Christina T. 03/13/2024 01/15/2024 See Fabrizio... he will not disappoint you! He is what I call a polished professional based on his product expertise, patience, and transparency he provided me. I would leave a ten star if I could. Pat P. 01/15/2024 01/08/2024 Fabrizio was fantastic in educating us on all the nuances of diamonds and things to consider. He was extremely patient and was respectful of our budget showing us only items that were within that budget (per our request). I highly recommend them for engag Natalie S. 01/08/2024 12/19/2023 I plan to continue purchasing all my future jewelry from Kimberly at Lauren B! You've got a loyal customer on your hands now. Tiffany L. 12/19/2023 12/03/2023 I will definitely recommend Lauren B. to anyone who is looking for not just a gorgeous piece of jewelry, but also a wonderful experience. Lisa D. 12/03/2023 09/10/2023 Eddie was incredible professional, knowledgeable, and attentive during the appointment. 100% recommend working with him and you'll have a great experience. Devon K. 09/10/2023 09/04/2023 Working with our design consultant, Catherine, was a dream. The ring came out perfectly & Catherine helped me feel so comfortable trusting her & the Lauren B team to make my dream ring. Highly recommend Catherine & Lauren B for all your engagement ring ex Alexandra M. 09/04/2023 07/06/2023 Lauren B was fantastic for picking out engagement and wedding rings for my partner! The rings are great quality and beautiful, the whole process was made incredibly easy from beginning to end. Would highly recommend this excellent jeweler near the diamond Michael Z. 07/06/2023 07/06/2023 We had the best experience working with Lauren B! We're not local so designed everything remotely! Will definitely be returning for the wedding bands soon!! Recommend x1000 to anyone looking for quality, a comfortable shopping and research experience and Lisa L. 07/06/2023 06/30/2023 I came into Lauren B on a recommendation from a friend. I reluctantly agreed to come shop thinking my budget wasn't enough. A custom piece came in before promised and under budget. My now fiancée was absolutely blown away. I'm so glad I came here. Ryan P. 06/30/2023 05/31/2023 If you are searching for antique cut lab grown diamonds, I believe Lauren B Jeweler is the best source for stunning perfectly cut diamonds. Trey B. 05/31/2023 05/22/2023 Our experience at Lauren B was nothing short of great. The craftsmanship is stellar, and looking back, I wouldn't change a thing about my experience there. Diana B. 05/22/2023 04/12/2023 My fiancé and I had an amazing experience working with Eddie! He was very knowledgeable and helped us find 2 perfect rings! He was able to answer all of our questions and made the entire process very easy and enjoyable. We will definitely be recommending Clare H. 04/12/2023 03/30/2023 We couldn't be happier with our experience at Lauren B.Brit was amazing. I highly highly recommend using her as your consultant. We live in Arizona so we did the entire design remotely. Now I understand that would scare most, but if you have any doubt Catherine S. 03/30/2023 02/04/2023 Adelina was amazing to work with! Designing my rings virtually was just like I was there in person. It was so much fun and she had so many useful recommendations and suggestions I never would've thought of. My rings were custom made on time and Adelina co Lori K. 02/04/2023 01/09/2023 I had the most amazing experience working with Catherine Calloway at Lauren B Jewelry. She is extremely knowledgeable, experienced professional and kind. Lauren B Jewelry is so lucky to have Catherine on their team! Mierzwinski M. 01/09/2023 01/09/2023 I had the most amazing experience working with Lauren B Jewelry. They extremely knowledgeable, experienced professionals and kind. Rina S. 01/09/2023 01/08/2023 Lauren B was incredibly helpful with helping me find the perfect ring for my fiancée. I couldn't have done it without them! Stephen Z. 01/08/2023 12/30/2021 I went to Lauren B with literally no knowledge about buying an engagement ring and they were fantastic every step of the way. Daniel L. 12/30/2021 Based on 1100 Reviews 2023-10-01 Shoutout to Ann Viksman for helping me find the perfect ring quickly and at a great price! Would absolutely recommend shopping at Lauren B! Ryan L. 2023-10-01 2023-09-18 We had a wonderful experience choosing a ring from Lauren B. They really know their stuff! Christina was so helpful! I could not have done this without her help! Bilal S. 2023-09-18 2023-09-16 I can’t say enough good things about the experience working with Lauren B. I can’t say enough good things about the experience working with Lauren B. Joe F. 2023-09-16 2023-09-12 Our experience was fantastic! We worked with Catherine who is absolutely wonderful and was so helpful. Thank you, Catherine! Lauren S. 2023-09-12 2023-09-05 Big shout out to Fabrizio Aiello at Lauren B Jewelry! From initial video call to delivery, Fabrizio was an absolute pleasure to work with. Jill B. 2023-09-05 2023-09-03 We highly recommend going to Adelina who took the best care of us. She was incredibly knowledgeable, had great recommendations, and made the process incredibly smooth. Jared T. 2023-09-03 2023-08-26 I had a wonderful experience working with Catherine to design my engagement ring. She went above and beyond to make sure my ring was exactly what I wanted and I am so thankful for all her efforts! Roxana F. 2023-08-26 2023-08-25 Ann was amazing and helped me find the perfect wedding band. She was attentive, understood my style and ensured I got my ring on time. I would definitely recommend Lauren B jewelry. Catherine F. 2023-08-25 2023-08-24 My journey to finding the perfect engagement ring led me to Lauren B, and I am beyond grateful for the exceptional service provided by Lauren B. Shmueli. Owen D. 2023-08-24 2023-08-22 My fiancé and I had such a great experience with Lauren B jewelry! We worked with Eddie and he was amazing! He was so nice and patient. Highly recommend! Patricia F. 2023-08-22 2023-08-21 I couldn’t be more happy with our experience working with Brittany. Thank you Lauren B. and thank you Brittany. We are very happy Matt D. 2023-08-21 2023-08-20 Responsive and helpful customer service. Remote/online shopping experience was seamless for a beautiful engagement ring! Thank you! Rohan B. 2023-08-20 2023-08-15 Lauren B (specifically Mike Jamgotchian) was fantastic for picking out engagement and wedding rings for my partner! Michael Z. 2023-08-15 2023-08-12 Eddie at Lauren B made this experience easy and comfortable! Highly recommend reaching out- even if you’re not local!! Lisa L. 2023-08-12 2023-08-09 Ann Viksman was our jeweler and was so helpful. I would recommend Ann and Lauren B to anyone looking for any jewelry and especially an engagement ring. Zev R. 2023-08-09 2023-08-07 Christina and Britt are the epitome of professional! Cannot recommend Lauren B’s enough! Allyson W. 2023-08-07 2023-08-04 Eddie was very responsive and made the whole process very easy. I will continue to go to Lauren B for future purchases because of the customer service and obviously the style and quality of the products. Jay D. 2023-08-04 2024-08-02 Ariana was very informative and made the process much easier than it looked, with constant updates, ring sizing, diamond choice and of course her professional opinion with a woman's touch. Thank you very much ! Albert M. 2024-08-02 2023-07-20 Eddie Pocasangre is the best, He educated me on the type of cuts, colors and diamonds grades. 100% recommended Joel Q. 2023-07-20 2023-07-18 Thanks to Lauren B and especially to Fabrizio for always being available and so professional ! The experience was great, the ring is absolutely stunning! Arnaud L. 2023-07-18